If there’s one accessory trend celebrities can’t stop styling, it’s the bag charm. From Dua Lipa‘s Labubu to Anne Hathaway‘s Hermès lanyard, personalizing your handbag has never been more fun. And the best part? You don’t have to splurge to achieve the celeb-approved look, stylish options run the gamut from high-end to under-$30 options that are just as trendy.
Bag charms have been growing in popularity over the past year, and now the trend is bubbling back up for summer. It makes sense: it’s an easy, playful way to incorporate some personality into your accessories. Plus, the rise of blind boxes (like Labubu’s) has shoppers coveting collectible keychains and charms even more this summer.
Make the trend your own with a bag charm that feels personal to you, maybe it speaks to your inner child (the Bratz resurgence has been all over social media) or perhaps functionality is key with a bag charm that can carry AirPods or lip gloss, or even your hot sauce.
No matter which charm speaks to you, we found several celeb-approved picks at a range of prices, from luxury designers to under-$50 options. Get to curating a bag charm collection of your dreams, now.
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